B2B Lead Generation Services

About The Client:

The client is a global blockchain and software development services provider with offices in the United States and India, looking for product development and blockchain-related development projects.

Scenario:

Before working with AlacritySocial, the company acquired clients through personal networks and referrals. Thus, they were looking for a more scalable and predictable way of getting leads, prospects, and clients.

Target:

C-Level Executives and Technology Heads of Blockchain Companies globally.

Channel:

Data Mining Contact Lists, Email Marketing, Social Media Campaigns including Linkedin Sales Navigator Campaigns.

Channel Selection Criteria:

The target was Crypto, NFTs, Dapps, DeFi, DEX and Blockchain Startups. Because our target market consists of niche target accounts, 1-1 marketing mediums such as LinkedIn and emails are used.

Process Overview

Data is gathered from various sources, including LinkedIn and various Data Enrichment Tools.

Step 01

Gather all information

Our content strategists thoroughly researched the client’s services and the target’s issues. AlacritySocial then created content that addressed the target’s issues, drew their attention, and generated responses.

Step 02

Find Solution & Solve it

We established LinkedIn connections with the prospects representing as Client’s employee. Later, we initiated blockchain related conversations with them.

Step 03

Finally Get the Result

We uploaded 500 leads per day to our email outreach campaigns, which reached out to prospects and followed up with them on a regular basis for three months.

Accomplishments:

More than 100 prospects were contacted by the client, and as of the time of writing, there have been more than 25 initial responses. Positive feedback from 10 or more of the 25 or more responses sparked productive business conversations.

On LinkedIn, the client’s network expanded in a way that should ultimately be advantageous. Consequently, potential customers were created as long-term subscribers to the client’s LinkedIn network.

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